marketing for gyms

Websites Aren’t Going Anywhere

May 9, 2019May 9, 2019 Jesus Fernandez

When it comes to websites, everyone in the Fitness Marketing realm has an opinion. Do a quick Google search with the words “are websites dead?” and you will get page after page of articles that contradict each other. There are strong arguments coming from both camps that can sway the pendulum from “for” to “against” […]

MARKETING, ADVERTISING AND SALES – SEPARATE BUT EQUAL CONTRIBUTORS TO YOUR SUCCESS

November 12, 2018November 12, 2018 Jesus Fernandez

To anyone just starting out in business, fitness marketing for gyms or otherwise, the words marketing, advertising and sales all sound synonymous with large expenditures of money for very little return. We just want to get people through the doors, right? Can’t we just have a sales guy up front ready to take the money? And, […]